Yippee! On October 20, I checked the Google PageRank of my blog and it was 4 out of 10, up from 0 out of 10. Naturally, the zero was because my blog is only, what, 3 months old. :-) Anyway, for those of you who aren’t familiar with the acronym “SEO,” PageRank measures how important Google considers a site to be. Google calculates a site’s “importance” by determining how many other sites link to that particular site. There are two types of PageRank: “actual PageRank” and “toolbar PageRank.” Only Google knows a site’s “actual PageRank”; that’s the PageRank used as a factor in search results. The toolbar PageRank is the PageRank that is visible in the Google Toolbar, and it is a good indicator of how high your actual PageRank is compared to other sites.

In order for you to understand what toolbar PageRank is, imagine that the web is split into ten equal slices (well, eleven, if you count zero), ordered from lowest actual PageRank to highest actual PageRank. The “slice” that you end up in is your toolbar PageRank. So that means I’m in the fourth-lowest (or sixth-highest) slice of websites. So I’m about in the middle of the Web in terms of importance. Not bad, in my opinion. ;-)